We’re living in very uncertain times.
Emotions are high.
Behavior is erratic.
And the natural course of action is to head to one of two extremes…
1. Massive cutbacks preparing for armageddon.
2. Nonchalant passivity calling it all a conspiracy.
But like a child cannot distinguish the nuances of lateral thinking; so the binary thinker can only see two extreme paths. Yes or No. Left or Right. Fear or Folly.
Yet between the extremes lie a vast array of options. And those who can embrace two opposing views are the ones who generally find the ideal solution.
The test of a first-rate intelligence is the ability to hold two opposed ideas in mind at the same time and still retain the ability to function. — F. Scott Fitzgerald
So I was thinking about how to handle overwhelm and chaos.
Especially in the context of working from home.
Especially from the perspective of a total change in content.
Of massive changes in work environment.
With a new reliance on mobile technology. With virtual community from video streaming. In trusting our employees to manage their time and our customers from obscurity and independence at home.
So much is new and different.
We are living in a time of uncertainty.
And while most are navigating lack and potential scarcity, a small percentage of companies are responding to an uptick of queries. Increase of questions. A flood of downloads. A spike in market share. A tsunami of prospects are calling… be that for Zoom or toilet paper.
They’re calling on Uber Eats and homeschool curriculums.
People want IT support, property management, and telemedicine.
In every city, emotions are high, and normalcy is thrown out the window.
Following in the footsteps of Goldilocks, I refuse to settle for the too hot or too cold.
Social media attempts to feed me both, depending on who or what I follow.
But I control the volume.
I select who I open myself up to.
…though I want to act like I’m not afraid, that would not be true.
I perceive the value on both sides, so I take a scoop of both. The hot and cold and create the lukewarm…
I have to do my own mixing. My own judging. I must find a combination that’s “just right” for my palette. For me and my disposition and my situation and my family and my company…
If I stay present. Optimistic and realistic.
I’ll find my way.
Each of us has a choice to do our own taste testing.
We each have to open ourselves up to a variety of messages, and opinion so we don’t get sidetracked and off-balance.
And we have to believe that there exists a mix of stories, opinions and perspectives that will neither burn us or turn us off.
We have to believe that we can find a balance. If so… we’ll create a cocktail of “this” and “that” which can serve, protect, and preserve us for the seeable and unforeseeable future.
Create a Great Day!
Arvell Craig, ChatbotFunnels.me
My original reasoning for writing this post was to describe the beautiful blend and human and automated engagement possible from conversational marketing and chatbots.
I believed that businesses who are dealing with a flood of inquiries AND are wrestling with a disperse workforce could “uplevel” their game with an optimized chatbot funnel. One that included live chat, conversation take overs, and trained 24/7 chatbot who knew how to handle the most common questions.
However, as I began to write, I could easily see parallels around the general, non-binary thinking processes that apply to each and everyone of us in practical ways…
Hopefully this small section will cover the basis of my original thought, while the main article touches the more universal principle.
So if your business is curious about how conversational marketing and chatbots can help you serve customers AND colleagues with a “just right” solution. Speed and Automation + Empathetic and Human.